About this workshop
In today’s competitive business landscape, UX must go beyond great design and usability—it needs to demonstrate measurable value. This hands-on workshop dives into how to quantify the business impact of UX through leading and lagging indicators, ensuring alignment with strategic goals. You’ll explore practical frameworks for defining and validating impact while discovering how AI tools can enhance the process. Learn to position UX as a key enabler of business success by making its value clear to stakeholders.
After this workshop, participants will:
- Understand how to articulate the business impact of UX initiatives effectively.
Learn how to use leading and lagging indicators to measure UX impact.
Gain insights into frameworks that link design outcomes to strategic business metrics. - Explore how AI tools can boost impact definition and validation.
Take away practical techniques for influencing leadership and increasing design maturity within their organisations
